Why work with Wethnk?
Young people thrive when the adults around them are united. The Wethnk Village Approach brings families, educators, and practitioners together to create the consistent, connected support every young person needs to succeed — whether they are thriving, struggling with social, emotional and mental health (SEMH) needs, at risk of exclusion, or simply need a trusted adult in their corner.
Wethnk works with all young people across KS3 and KS4 — from whole-cohort workshops to targeted pre-exclusion pastoral intervention and specialist SEMH programmes. Early help and early intervention are at the heart of everything we do.
A Village Approach By working with families, educators and practitioners, we create a strong ecosystem that helps young people to thrive.
Support for Everyone From mentoring to professional training, we deliver tailor support for every role in youth development.
Lasting Impact, Backed by Standards Our approach aligns with the Ofsted Framework, ensuring quality and sustainable outcomes.
Expertise You Can Trust 15+ years of frontline pastoral and community leadership experience, grounded in a youth centred ethos and proven practice.
Wethnk Services
Meet Matthew
Matthew Popo is the founder of Wethnk and one of the West Midlands' most experienced pastoral leads. His journey from studying Criminology to working across residential social care, grassroots football, and secondary education has given him something rare: a deep, cross-system understanding of what young people actually need.
He is a Designated Safeguarding Lead, a recognised keynote speaker, and the driving force behind Wethnk's Village Approach to youth engagement.
Over the past 15 years, Matthew has sat with young people in some of the hardest moments of their lives: in care settings, in exclusion units, on the pitch, and in the classroom. He understands what it feels like to be the adult in the room who has to find a way through. Now based in Shropshire, he has built Wethnk to bring that understanding to local settings; working with schools, commissioners, and communities across Telford, Shropshire, and the wider West Midlands.
The Village Approach — Wethnk's founding philosophy — grew directly from those years in the field. Matthew saw repeatedly that young people don't struggle in isolation: they struggle when the adults around them aren't connected, consistent, or equipped. Wethnk exists to be and build that village.
"Every young person deserves an adult who believes in them. Wethnk exists to make sure they have one."
What does 15 years look like?
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Matthew's career has spanned secondary education, residential social care, grassroots community sport, the voluntary and community sector, and the criminal justice system. He has worked extensively with young people with social, emotional and mental health (SEMH) needs, those at risk of exclusion or permanent exclusion, young people in alternative provision, care leavers, and those affected by county lines and exploitation.
Every setting taught him something different about what young people need — and what actually helps versus what just looks good on paper. Most practitioners develop deep expertise in one setting. Matthew has developed deep expertise across all of them — which means Wethnk brings a rare, cross-system intelligence to every school, every commission, and every young person it works with. Not theory borrowed from a textbook. Practice earned in the room.
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Behind every number is a young person at a pivotal moment — a student on the edge of exclusion who needed someone to believe in them, a young person in residential care who needed a trusted adult, a teenager on a football pitch who needed a mentor as much as a coach. Many of those young people had SEMH needs, SEND support plans, or had been written off by systems that didn't know how to reach them.
Each of those young people shaped Matthew's understanding of what works — of what reaches young people who have stopped being reached, of what builds trust when trust has been broken, and of what genuine early intervention looks like in practice. That accumulated knowledge is what Wethnk delivers in every programme and every engagement.
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From inner-city Birmingham to Shropshire, from mainstream secondary schools to alternative provision, from local authority teams to grassroots community organisations — Matthew has worked within and alongside a wide range of settings and systems.
That breadth matters. It means Wethnk understands how schools work from the inside, what commissioners are under pressure to deliver, and where the gaps between services leave young people unsupported. It also means Matthew walks into every new setting already understanding the pressures the people there are facing — which is why Wethnk partnerships get up to speed quickly and deliver from day one.
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Not every young person gets one. That is the uncomfortable truth that sits behind everything Wethnk does. Some young people are lucky — they have a parent, a teacher, a coach, or a mentor who sees them clearly and refuses to give up on them. Others are not so lucky. They fall through the gaps. They disengage. They get labelled and written off.
Wethnk exists for those young people. And for the practitioners, schools, commissioners, and communities who want to do something about it.
If that resonates with you — you are already part of the village.
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Get in touch.
Enquire about booking Wethnk for your school, event or community setting today. We can’t wait to speak to you.
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